SET Privacy Notice
We are committed to protecting the privacy of those with whom we interact, and we recognise the need to respect and protect information that is collected or disclosed to us (called “Personal Information”, explained below).
This Privacy Notice is intended to tell you how we use your Personal Information. If you still can’t find the information you need, you can contact us by reference to the details set out in section 1 below. Please click on the links below for further information on our privacy practices:
- Who we are?
- What is Personal Information, and which Personal Information do we collect about you?
- How is your Personal Information collected
1. Who are we?
We are SET (“we”, “us”). We provide a luxury tableware hire service and we operate the website https://set-table.co.uk/ , (the “website”).
If you have any questions about this Privacy Notice, including any requests to exercise your legal rights, please contact us using the following details:
or by post to:
Little Portobello, Windmill Hill
Brenchley TN12 7NP United Kingdom
We deliver luxury tableware supplies, decor, and related services (our “services“). This policy applies to you if you are a client or visitor to our website.
2. What is Personal Information, and which Personal Information do we collect about you?
For the purposes of this Privacy Notice “Personal Information” consists of any information that relates to you and/or information from which you can be identified, directly or indirectly. For example, information which identifies you may consist of your name, address, telephone number, photographs, location data, an online identifier (e.g. cookies identifiers and your IP address) or to one or more factors specific to your physical, economic, cultural or social identity. When we combine other information (i.e. information that does not, on its own, identify you) with Personal Information, we treat the combined information as Personal Information.
We may collect use, store and transfer different kinds of Personal Information about you which we have grouped together as follows:
- Identity and Contact Data includes first name, last name and title, address, email address, telephone number.
- Financial Data includes bank account details.
- Technical Data includes internet protocol (IP) addresses, usage session dates and duration, page views, how you use our website the type of browser used while visiting our website and the numbers of users who visit our website.
- Marketing and Communications Data includes your preferences in receiving marketing from us and your communication preferences.
We also collect, use and share, anonymous or pseudonymised data, such as statistical or demographic data for any purpose. This data could be derived from your Personal Information but is not considered personal data in law as it does not directly or indirectly reveal your identity. However, if we combine any of this data with your Personal Information so that it can directly or indirectly identity you, we treat the combined data as personal data which will be used in accordance with this privacy notice.
3. How is your Personal Information collected?
We collect your Identity and Contact Data and Financial Data when we correspond with you about our services.
When you interact with our Website, we may automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this Personal Information by using cookies and other similar technologies. Please see section 9 below.
4. How do we use your information?
We will only use your Personal Information when the law allows us to do so. Most commonly, we will use your Personal Information in the following circumstances:
- Where we need to perform the contract we are about to enter into or have entered into with you.
- Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests. The legitimate interests we rely on are set out next to each purpose below.
- Where we need to comply with a legal obligation.
Generally, we do not rely on consent as a legal basis for processing your Personal Information although we will get your explicit consent to process any Special Categories of Data.
Purposes for which we will use your Personal Information
We may use the Personal Information that we collect for the following purposes. For each purpose, we describe the legal bases we rely on to justify such use of your Personal Information.
|Category||Purpose/Activity||Type of data||Legal basis|
|Client||To provide our services to you and to manage our relationship with you including in respect of fees and to provide you with updates to our Privacy Notice||
(a) your Identity and contact details and financial details
(b) Information about your use of our services, and communications between us and you
(i) Performance of a contract with you; and/or
(ii) Necessary for our legitimate interests in providing our services to corporate clients (if the services are provided to your employer)
|All users of our website||For security purposes and to administer our website – to maintain and enhance the website and to ensure that content from it is presented in the most effective manner for you and your computer, and to enhance the user experience||Technical information including your IP address and the type of browser you use||
(i) Necessary for our legitimate interests in running our business, to ensure the security of our systems, to assist us in the provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or company restructuring exercise
(ii) Necessary to comply with a legal obligation
|All categories||Business purposes – for business monitoring, improving our services, and record keeping including maintaining our accounts, complying with good practice and for other administrative, operational and security reasons||
(a) Your identity and contact details
(b) Information about your use of our services and about any complaints or enquiries you have made to us
(c) Your communication and marketing preferences
(i) Necessary for our legitimate interests in running our business efficiently and successfully and in order to keep our records updated
(ii) Necessary to comply with a legal obligation
|All categories||To prevent and detect crime, fraud or corruption and to meet our legal, regulatory and ethical responsibilities||
(a) Your identity and contact details
(b) Your IP address
(c) Information about your use of our services and about any complaints you have made to us
|Necessary to comply with our legal obligations|
Please be aware that we are not responsible for the data processing activities of others, such as our Clients.
We may use your Personal Information to provide you with email notifications and other communications by email, on the basis that it is in our legitimate interests to use your Personal Information for these purposes in developing our services. For further information on this, see the ‘Your Choices’ section of this Privacy Notice.
Change of purpose
Where we need to use your Personal Information for another reason other than for the purpose for which we collected it, we will only use your Personal Information where that reason is compatible with the original purpose. If we need to use your Personal Information for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.
5. To whom do we disclose your information?
We will only use your Personal Information for our internal business purposes, some of which are mentioned above. We may disclose your information to the following entities:
- Service Providers
We use third party service providers to help us to administer certain activities and services on our behalf, such as web-hosting, IT and cloud services. We may share Personal Information about you with such third party service providers solely for the purpose of enabling them to perform services on our behalf and they will operate only in accordance with our instructions. Here are examples of third-party service providers we use:
- IT Service Provider and Administration Services – we use Microsoft to provide us with IT and cloud services.
- Marketing services – we use Mailchimp to provide us with marketing services.
- Anonymous statistics
We prepare and develop anonymous, aggregate or generic data and statistics for various reasons (such as aggregate usage statistics including “page views” on the website and analysing how users use our content). As this data is anonymous (i.e. you cannot be identified from it) we do not consider this information to be Personal Information. As such, we may share it with any third party.
- Third parties when required by law
We will disclose your Personal Information to comply with applicable law or respond to valid legal process, including from our regulators, law enforcement or other government agencies (in which case such agencies or regulators will be acting as controllers as well); to protect the users of the website (e.g. to prevent spam or attempts to defraud them); to operate and maintain the security of the website (e.g. to prevent or stop an attack on our systems or networks); or to protect our rights or property.
- Other Parties in Connection with Corporate Transactions
We may disclose your Personal Information to a third party in the event that all or substantially all of our business or assets are or are intended to be sold or otherwise assigned to another entity.
6. What do we do to keep your information secure?
We have put in place appropriate physical and technical measures to safeguard your Personal Information. In addition, we limit access to your Personal Information to those employees, agents, contractors and other third parties who have a business need to know. They will only process your Personal Information on our instructions and they are subject to a duty of confidentiality. When we use service providers to assist us in processing your Personal Information, we have written contracts in place with such service provider which means that they cannot do anything with your Personal Information unless we have instructed them to do it.
However, please note that although we take appropriate steps to protect your Personal Information, no website or transmission of data, computer system or wireless connection is completely secure and therefore we cannot guarantee the security of your Personal Information.
7. Data Retention – How long we will store/keep your Personal Information
We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.
To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.
When your Personal Information is no longer required for the purpose it was collected or as required by applicable law, it will be deleted in accordance with applicable law.
In some circumstances you can ask us to delete your Personal Information (see section 8 below).
8. Accessing your Personal Information and other rights you have
We will collect, store and process your Personal Information in accordance with your rights under any applicable data protection laws. Under certain circumstances, you have the following rights in relation to your Personal Information:
- Subject Access – you have the right to request details of the Personal Information which we hold about you and copies of such Personal Information.
- Right to Withdraw Consent – where you have consented to our processing of your Personal Information, you have the right to withdraw such consent at any time. In the event you wish to withdraw your consent to processing, please contact us using the details provided in section 1.
- Data Portability – you may, in certain circumstances, request us to port (i.e. transmit) your Personal Information directly to another organisation or to you.
- Rectification – we want to ensure that the Personal Information about you that we hold is accurate and up to date. If you think that any information we have about you is incorrect or incomplete, please let us know. To the extent required by applicable laws, we will rectify or update any incorrect or inaccurate Personal Information about you.
- Erasure (‘right to be forgotten’) – you have the right to have your Personal Information ‘erased’ in certain specified situations.
- Restriction of processing – you have the right in certain specified situations to require us to stop processing your Personal Information.
- Object to processing – You have the right to object to specific types of processing of your Personal Information, such as, where we are processing your Personal Information for the purposes of direct marketing.
- Prevent automated decision-taking – in certain circumstances, you have the right not to be subject to decision being taken solely on the basis of automated processing.
Enforcing your rights
If you wish to enforce any of your rights under applicable data protection laws, then please see section 1 above. We will respond to your request without undue delay and by no later than one month from receipt of any such request, unless a longer period is permitted by applicable data protection laws. Please note that we will only charge a fee where we are permitted to do so by applicable data protection laws.
If you are concerned that we have not complied with your legal rights under applicable data protection laws, you may contact the Information Commissioner’s Office (www.ico.gov.uk) which is the data protection regulator in the UK which is where we are located. The ICO’s address is:
Information Commissioner’s Office
Helpline number: 0303 123 1113
Alternatively, if you are based outside the UK, you may contact your local data protection supervisory authority.
What are cookies?
11. Your Choices (e.g. marketing-related emails or otherwise)
When you request information on or from the website, or otherwise communicate with us, we may use your Personal Information (such as your contact details (e.g. name, address, email address, telephone number) to send you marketing-related correspondence by email related to our products. When we process your Personal Information for marketing purposes, we do so on the basis that it is in our legitimate interests to use your Personal Information for these purposes.
We may also use your Personal Information to personalise and to target more effectively our marketing communications to ensure, to the extent possible, that any marketing-related correspondence is relevant to you.
We do not share your Personal Information for marketing purposes with third parties.
To opt out of receiving marketing-related correspondence from us, please click “Unsubscribe” from any marketing or promotional email you receive from us or you can email us at firstname.lastname@example.org.
12. Changes to this Privacy Notice
It also is important that you check back often for updates to the Privacy Notice, as we may change this Privacy Notice from time to time. The “Date last updated” legend at the bottom of this page states when the notice was last updated, and any changes will become effective upon our posting of the revised Privacy Notice.
We will provide notice to you if these changes are material and, where required by applicable law, we will seek your consent. We will provide this notice by email or by posting notice of the changes on our website.
Date last updated: May 2021